27 Jul 2024
Good Sweden, Bad Sweden by Paul Rapacioli, founder of The Local

Good Sweden, Bad Sweden by Paul Rapacioli, founder of The Local

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25/05/2018 12:00 - 13:00
Norrsken House
Address: Birger Jarlsgatan 57C, 113 56 Stockholm, Sweden

A public Lunch & Learn series at Norrsken House!

The event will be held in Moon, check for signs upon arrival.

Description of the most important talk you'll hear this year:

Paul Rapacioli is the founder of The Local, a news brand dedicated to increasing the understanding of daily life in Europe, particularly among international citizens across the continent. Since 2004 almost 300 million people have read The Local.

Paul's talk is based on his recent book, Good Sweden, Bad Sweden, which explains how and why the idea of Sweden as a nation in crisis is spreading. It is a story of polarised agendas, twisted facts and the power of bad news. In a global battle of values, a negative image of Sweden has become a weapon used by populist politicians around the world. But why Sweden? What does this mean for Swedish business, tourism and diplomacy? And how can the country regain control of its reputation?